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But NPD Group's Q3 data finds two sectors are showing signs of recovery.
November 2, 2020
By: Happi Staff
Some good news and some not so good news to report in prestige beauty. In the third quarter of 2020, sales of US prestige beauty products were $3.7 billion, a 17% decline in sales over Q3 2019 and a softer decline than was seen in Q2 of this year. “We are seeing two stories unfold for beauty – one of stagnation and the other of recovery. Though it remains a powerful force in the industry, the needle has yet to move in a positive direction for makeup, as 70% of consumers scaled back their usa...
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